Tyler Faden
  • Move Beyond 140 Characters with Rich Push Messaging According to the Wall Street Journal, it was the biggest shot in NBA history.    It was game seven of the 2016 NBA finals. The Cleveland Cavaliers and the Golden State Warriors had won three games each, although at one point the Cavaliers had been down 3-1. The score was tied at 89. The two […] No responses August 10, 2017
  • Build Mobile Loyalty with App Onboarding Like Sephora, BP, Snap Kitchen and Boxed At Carnival.io we know how much work goes into creating a great app. Which is why we think it’s nothing short of tragic that one week after download, 67% of new app users are no longer opening the app or have even deleted it. A good onboarding stream can do wonders to help make sure your users […] No responses July 25, 2017
  • How Push Pre-Prompters Boost Opt-In Rates for StreetEasy, Trulia, Hell Pizza and More It’s an oft-cited stat that 80% of apps languish unused and unloved just three months after download. That’s why it’s crucial for marketers to try to make sure their app becomes a steady, helpful habit in the lives of their customers. One great way to encourage this is with push notifications. Of course, this requires […] No responses July 13, 2017
  • App Spotlight: Swish This week we’re thrilled to announce Swish as our App Spotlight. Swish is a sports app that adapts to the individual user, learning your specific taste and providing personalized highlight reels, story-driven game recaps, and curated compilations featuring the latest and greatest plays from your favorite teams and players. In this spotlight, we will be […] No responses May 31, 2017
  • PRODUCT UPDATE: Analytics App They say you can’t manage what you can’t measure, but with Carnival.io’s new Analytics mobile app marketers can now easily understand and analyze mobile messaging performance on the go. As a compliment to our campaign dashboard, Analytics gives additional insight into where push notification and in-app messaging strategies are paying off. The app provides a […] No responses May 20, 2017